Operational excellence is less about innovative management practices and more about process discipline and alignment of functions and tiers. The tools Goodyear uses, as well as demonstrations of how they use them will be featured on this track. The “intersections” is where strategic elements and tactical execution overlap to override silos and ensure strong linkages between, customer satisfaction, quality, productivity, and profitability. An organization's business strategy must flow through the alignment of Functions and Tiers, driving alignment of the C-Suite to the manufacturing shop floor, fertilizing an environment where problems are raised and solved by the teams closest to the work required to meet customer demand and fulfill the value proposition. When people know which parts of the company strategy they have personal responsibility for, they will then own the results, thus enabling the company to succeed. Effectively transforming strategies into favorable outcomes.