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Event

Total Transformation: How Ford is Reinventing Itself for the Digital Age

Room : Hall B
Tuesday
May
9
7:30 AM
8:45 AM

Description

In today’s digital age, the rapid advancement in technology is transforming the automotive industry. Data analytics, the Internet of Things, virtual reality, robotics, and additive manufacturing are disrupting not only the design and manufacturing of cars, SUVs and trucks, but also leading to emerging mobility services and solutions. In this keynote speech, Ken Washington, Vice President, Research and Advanced Engineering, Ford Motor Company, will share how Ford is deploying an innovative mindset in every part of its business, focusing on connectivity, vehicle electrification, autonomous vehicles and the customer experience, to change the way the world moves.

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