Event

Five years ago, Willington Nameplate, a Connecticut manufacturer of product labels and plates, did next to nothing to recommend itself to younger workers. The 50-year-old company’s workforce was on a slow march to retirement, with the average employee tenure at 17 years. But as the family-owned company took on bigger clients in automotive and aerospace, it realized it had to up its recruiting and retention game. In this session, Brett Greene, president of Willington, talks about the company’s journey to building a thriving multigenerational workforce, and Brent Robertson, partner of creative consultants Fathom, shares tips for recruiting, retaining and engaging millennials in manufacturing, from the front office to the shop floor.